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programmechangemgt [2021/10/27 07:31] – [Mukund] suhawprogrammechangemgt [2021/11/02 02:17] (current) 218.212.182.200
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 ====== Programme and Change Management ====== ====== Programme and Change Management ======
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 +===== Tuesday 2 November 2021 =====
 +
 +==== Katie Rice ====
 +
 +=== Behavourial Nudges ===
 +
 +Types of nudges
 +  * Anchoring
 +    * Framing
 +    * Goal setting
 +    * Identity priming
 +    * Defaults
 +    * Rules of thumb
 +    * Commitment devices
 +    * Active Choice
 +  * Social: peer pressure
 +    * Public commitment
 +    * Group incentives
 +    * Social proof
 +    * Social norms
 +    * Competition
 +  * Reinforcement
 +    * Reminder
 +    * Feedback
 +    * Micro incentives
 +    * Reduce Hassles
 +    * Planning prompts
 +    * Deliberative friction: Brings to attention the difficulties that will arise
 +    * Salience
 +    * Next step checklist: makes it easier
 +
 +Resources:
 +  * Richard Thaler
 +  * Daniel Kahneman
 +  * Dan Ariely
 +  * Charles Duhigg
 +  * Robert Cialdani
 +
 +
 +
  
  
programmechangemgt.1635319876.txt.gz · Last modified: 2021/10/27 07:31 by suhaw

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